GROWTH SHARE

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GROWTH SHARE

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Growth/Share charts compare companies within an industry or the relative position of different products (or divisions) within one company. The charts display the relationship between relative market share (inverse logarithmic X axis) and market growth (linear Y axis). The growth-share matrix is used as an analytical tool to help corporations analyze their business units or product lines, and decide where to allocate cash.

APPLICABLE FUNCTIONS

 

CHART

SHADING

GROWTH/SHARE LINES

AVERAGE LINE

 

SERIES

PATTERNS

HIDE/SHOW SERIES

BORDER

OUTLIER

 

AXIS

REVERSE DIRECTION

REFERENCE BUBBLE

AXIS BREAKS