Ride-hailing services are more widely used by younger, better educated and higher income Americans, as shown in this 100% stacked bar chart. Overall 36% of Americans say they have used a ride-hailing service. If they are under 30, a college grad or earn over $75k, the percentage increases to over 50%, according to data from Pew Research.
Use of ride-hailing decreases for older Americans. 51% of those 18-29 have used a ride-hailing service, 43% of 30-49 and only 24% of 50+ Americans. Ride-hailing, however, increases with education and income. Only 20% of those with a high school education or less have used Uber, Lyft or a similar service. The percentage increases to 36% for those with some college education and to 55% percent for college graduates. Similarly, only 24% of those earning under $30,000 per year have used a ride-hailing service, while 35% of those earning between $30 and $75K and 53% of those earning over $75K have used Uber, Lyft or a similar service.
Use of Ride-Hailing Services in a 100% Stacked Bar Chart with Data Row
How I Made This 100% Stacked Bar Chart with Data Row
I typed the Pew Research data into the Mekko Graphics Data Editor for each age, education and income segment. the data are in the second row of the Data Editor. I used a formula to compute the "never used" numbers for each segment and added a data row to allow me to enter labels for the segment groups (age, education, and income). Here is the data layout: Here are the steps to make this 100% stacked bar with data row:
- enter the data as described above into the Mekko Graphics Data Editor
- use formula to compute "never used" row as 1- row above
- add row with blank character in A4 and Age, Education and Income in D4,G4, and J4
- right-click in A4 to designate row 4 as a data row
- add bar gaps to the chart to separate age, education and income segments
- add legend and move to bottom of chart
- show segment labels as percentages and hide the labels in the 'never used' series
- color the series to highlight the 'have used' series
- adjust the internal chart margins
- bold the labels for all U.S. adults, age, education and income